Malibu Triathlon
When Super League acquired ownership of Malibu Triathlon in 2019 I was tasked with overhauling the 35 year-old brand that had become old-fashioned and needed a refresh. Starting with a new logo and modern colour palette, I created social media design, paid media marketing, animated promos, and designs for all assets for the first event post relaunch.
Global Triathlon Awards
I developed the branding for the Global Triathlon Awards, an all new event to recognise and celebrate the companies and individuals involved with the sport of triathlon.
Arena Games Triathlon
When outdoor events became untenable due to covid, Super League pivoted to an innovative mixed reality triathlon format (the world’s first) that could take place within a controlled bubble. Basing the initial brand on the main SLT product, year 2 added a presenting partner, and year 3 added World Triathlon as an event partner. As well as the main branding, I created all social, event, and animated content associated with the brand.
Brown Bag Wines
Business branding for a Singapore based organic wine importer and reseller.
MP&Silva 11 Football Channel
Branding pitch created whilst working at DD8 Singapore.
